Helping attract young tech-savy creatives to play with their new Galaxy Note Series devices
Music Strategy, Production
SAMSUNG wanted to attract young tech-savy creatives to play with their new Galaxy Note Series devices
Mahogany Creative worked with Samsung’s retained agency to deliver a series of pop-up events and films curated in partnership with Artists, DJ’s and Record Labels.
The Samsung x BoxPark colaboration provided a space for the UK’s most exciting musical and artististic talent to perform in a series of Pop-up events, directly reaching new audiences through a series of unique live events. Working alongside Dazed Media, Defected Records, Anjunabeats and Ministry of Sound.
We deployed a series of film units across the festival to be shared across social media platforms, ensuring audiences across the world could experience each performance and feel the synergy of these partnerships driving profile, consideration and sales of these devices.